Let’s get digital.
Printed ads and flyers are no longer the only "go to" resource in your company's marketing toolkit. The design of interfaces and assets for use in websites, mobile devices, presentations, and a myriad of other digital media are becoming more prevalent and necessary to doing business. Between Facebook, LinkedIn, and Twitter, almost 3 billion users are active in social media while those customers in the audience of your latest presentation? They expect more from your PowerPoint than the same old tired clip art and some Comic Sans lettering. Your message has to be on point, relatable, current, and interesting but it also has to look good doing it.
Unlike traditional print media, digital marketing is a fluid landscape riddled with unconventional considerations such as screen size, responsive design, social platform rules, and more. The time of "design it once and send it to print" is gone and the time of continuous design evolution is upon us. The one thing that hasn't changed is good design is good business, no matter where it happens.
Lumin8 knows how to use design through any media channel to present you and your message in the best light possible; even if that light is the glow of your cell phone screen.
eBooks - a rapidly growing digital format encompassing books, newspapers, magazines, and more - will spread your message faster and easier than ever before but don't be mistaken, design still matters. Sacrifice quality and you risk your reputation.
Time is marching on and so are the expectations of your audience. You can no longer restrict yourself to run of the mill, flat PowerPoint presentations to get people invested. You need to impress and entertain like the passionate professional you are.
Designing effectively for Social Media is a tactical opportunity to further your brand recognition and shouldn't be taken for granted. Loyal followings are built through an attractive and positive message and every follower becomes another potential customer.
A positive visitor experience is paramount to your website's success and it all starts with the design. Intuitive user interfaces with consistent branding and professional quality presentation encourage customer loyalty by evidence of your ability and expertise.